Curvware was developed to provide diners with a far more comfortable and elegant … even dignified dining experience. Flatware is flat because it became the standard before stamping technology was able to stamp something other than a flat rod or flat sheet. There is nothing ergonomic about flatware. Who hasn’t spilled peas back onto a plate? Who hasn’t gotten that uncomfortable indentation from a knife when pushing hard.
So how did this all come about? I was eating with designer friends in Florence, Italy. I complained about the flatware. They challenged me to show how applying modern manufacturing methodologies and market research could change something as well established as the “fork.” They said it wasn’t doable. I told them it was. After all, the transistor radio was the standard before Sony came along with a radical change with the first Walkman. These Italians said people wouldn’t embrace the Walkman. I argued that little old ladies in shopping malls in Florida would be wearing them before Christmas … and they were. So I set out to design a superior alternative.
While few cared about saving water and energy when Curvware was first developed all those many years ago, that certainly isn’t the case today.
When people embraced Curvware in a test restaurant, the company set about solving the biggest problems in the food service industry … labor and hygiene. If you have ever left a restaurant with an upset stomach, it probably wasn’t the food (which everyone assumes), but most likely the dirty flatware fork or spoon you used.
Not only does Curvware solve this problem, it does so with a fraction of the water and energy … a small fraction.
So check out our website. http://curvware.com. And the next time you eat out, tell your server you’d like Curvware!